every project gets its own world, so this page shows each one in its own colours and type. open any of them for the whole story: what the problem was, what got tried, what shipped, and the numbers.
a recipe experience built around
the person holding the fork.
start with taste. let the recipe follow.
taste is personal. a warm, expressive identity and a taste fingerprint you can see.
cream / coral / sagea little less noise.
a lot more possibility.
pirchjob hunting is already hard. make the experience feel like someone’s on your side.
the person, before the profile. a considered shortlist with reasons, in a warm illustrated world.
cream / rust / a little company
three years designing a behaviour-change app
for teams building new habits.
keep the daily step at the centre of everything.
four years, one product. the daily step, community, streaks, habits and an AI concierge, designed and redesigned as the company grew.
night / coral / violet
track the work. show the client.
close the tab in one tap.
show the money, not just the minutes.
proof, not surveillance. clients see what was done, with links to the real work. no screenshots, no keystroke logging, ever.
ink / paper / live orange
a web interface that lives inside
a solar charge controller.
answer one question at a glance, for the electrician on site.
safety-critical and size-constrained. served from the device itself, so every screen has to earn its place.
slate / solar yellow / signal blue
25 projects for one partner:
websites, logos and billboards.
each community gets a site and a brand of its own.
one partner, many places. manufactured-home communities and dealers, each designed to feel like home.
charcoal / Bild red / white
my product · 2026white-label websites for manufactured-home communities, born from the Bild work.
yard.figma.site ↗
client · brand · 2026a brand family for a healthcare company: three marks, one voice.
logos for products and clients, each one drawn for its own world.
client · mobile · 2025a clarity-first redesign of a 54-screen career-coaching iOS app.
experiment · 2026an iPad oil painting app where paint has real thickness and dries on its own clock.
experiment · 2026