1st90 (Comit) — Enterprise Learning Experience Redesign
Case study by B. Starr · SaaS / Enterprise Platform / Web & Mobile App
The 1st90 (Comit) project involved redesigning an enterprise learning platform to transform a rigid, linear experience into a flexible, interactive, and personalized journey that better reflects how people actually learn.
Project Overview
1st90 (Comit) aimed to redesign its enterprise learning experience to be more adaptive and engaging, moving away from a rigid, linear model.
The Challenge: Learning vs. Learning Platforms
Traditional learning platforms often present information in a structured, linear way (step 1 → step 2 → step 3). While logical on paper, this approach doesn't align with how people actually learn. The initial 1st90 product, despite strong content, felt rigid, leading to user disengagement and attrition.
The core problem was structural: the platform treated learning as a sequence rather than a dynamic relationship. Users tend to skip, revisit, prioritize differently, and learn asynchronously.
how do you design a system that adapts to the way people actually behave — not the way we wish they would?
Project Reflection
Approach & Solution: Designing for Real-World Learning
The redesign focused on a series of fundamental shifts:
From linear → flexible
From passive → interactive
From ‘content delivery’ → guided experience
Key Evolutions:
Rethinking ‘Steps’
Instead of static pages, the experience evolved towards dynamic, screen-based interactions, similar to a native app. This emphasized ‘doing’ over ‘reading.’
Deeper Personalization
Beyond simple content recommendations, users were given control to prioritize, reorder, and shape their learning journey based on their individual needs and preferences.
Cohesion and Consistency
A significant effort was made to unify interaction patterns, visual consistency, transitions, and overall product flow. This addressed discrepancies that naturally emerge as products evolve, ensuring a connected and seamless experience.
This was not a one-time redesign but an ongoing, iterative collaboration of shaping, testing, refining, and evolving based on real user behavior.
Outcome
The redesigned 1st90 platform aims to be less like a restrictive course and more like an engaging experience that users genuinely want to return to over time. The focus remains on making the product work better through continuous improvement, adapting to how people truly learn.